Voice Talent Makes Your Business Look Better

Published: 07th September 2007
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In the business world, there are many more than 7 deadly sins, and one of the worst is not having a good contact point. It's all well and good to go out and try to round up customers, but what happens when a potential or existing customer wants to contact you? Usually, they will do that by going to a telephone and calling you. Unless you hire a whole room full of receptionists, there won't always be an actual person for them to talk to. Don't damage their feelings toward you and your product by giving them an awful canned message - or worse, nothing at all.

While the owners of many organizations elect to add a personal touch - i.e., be an obvious tightwad - by voicing their own outgoing phone messages, that can send the wrong idea to potential customers. For instance, do you know for certain that you sounded pleased to hear from them when you recorded that message? Many people record their outgoing messages after anxiety-producing bouts with a new telephone system, and that craziness comes through in the message. Tension can make you sound as though you don't really have time to speak with a caller.


A voice-over artist, on the other hand, knows how to sound happy and relaxed even when they don't feel that way. They know how to put your customer at ease with only the sound of their voice. Even though the caller can tell this is a recording, they won't be able to help their emotional reaction to the sound of a warm, happy voice. They will be glad they called you, and will be in a better mood when they finally reach you, than if they had heard a different voice on the line.

In addition, using a professional voice actor will give the impression that you have more help working for you than you do. If you are an operation of one and you have an actor's voice in your system, it will create the emotional impression that you have an assistant - even if people know better. This will lend you the air of success, in a very subtle way. Besides, don't you want to give your customers something nice to listen to while they're being asked to wait?

In the business world, it is very important that business owners create a professional image for ourselves and our businesses. Everyone knows how to wear the right hat and say the right things because that has been drummed into our heads for a long time. But there are plenty of alternative - often overlooked - ways to create a great image and let people see that you are very capable of handling their needs. Perhaps you are under the impression that, if you do a great job for people, your image won't be an issue. Yet, that is simply not the case.


Many people would rather hire a company with a pleasant image than a company that doesn't look quite as good but that puts out a better product. Something as simple as hiring a voice artist for your telephone system can be just the thing to give you that professional image.

About The Author: Voice Talent Terry Daniel is Known for His Quality Voiceover Services. Listen to a Free Demo at: http://AmazingVoiceTalent.com

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